Our Story


We believe in the quality of the ingredients which is why we take a global approach to sourcing the best raw materials to create formulations which have a transformational effects on the hair. Over the years we have seen at first hand what a positive effect a hair transformation can have on someones everyday life and we have passionate to continue to create formulas with this goal at the core of everything that we do as a brand. Check out our social feeds for user generated content which shows the incredible transformations that literally happen everyday!

We are passionate about creating products to transform your hair. with our range of in-salon treatments and daily care products.

The Co-Founder of Revolution Hair Concepts Ben Collins has spent the last 5 years traveling the world in search of the very best ingredients and techniques in hair smoothing reconstruction and care.  

We are a UK brand, and we are very proud of this fact. We are very lucky in that we take inspiration from some of the best hairdressers in the world. However, travel has opened our mind to the vast array of wonderful ingredients and ideas from all over the globe. Our range reflects that and has been very much inspired by our journey. Please take a look at our blog section where we will regularly update you our community about our exciting journeys to give you an insight into our day to day lives.

Our products designed in the UK and we have amazing manufacturing facilities in Brazil and Italy who produce our products. We are proud to be working with such incredible teams of people all over the world.

The Keratin Revolution brand was born out of the desire to create a haircare brand which would help a diverse range of people manage there hair on a daily basis, giving them the foundation to create an amazing smooth, frizz-free finish. All this whilst maintaining the flexibility to be able to create differing styles from silly straight to a more bouncy volumised blow-dry through to smooth defined curls. We realise that time is a major issue for today's modern female.. Our professional treatment transforms the hair and reduces blow-dry time by 50-70%.
The Keratin Revolution brand was born in the UK and the incredible transforming technologies that drive the high performance levels of our products are representative of the diverse range of hair types that UK hairdressers handle on a daily basis from typical European through to Afro-carribean hair types. We set about developing a system which is effective on all hair types. The ingredients used in our products has been inspired by 8 years of our founder Ben Collins travelling the world and discovering amazing new cosmetic ingredients.
Our team have been involved in the development of Keratin based professional hair treatments for 9 years and our most recent formula ‘Nano-Intense’ is what we believe to be the safest and most effective Keratin treatment system on todays market. We recently launched an all new CARE-LINE range which features our signature new fragrance. The range is designed to prolong and enhance the effects of the in-salon treatment. It also works well as a stand alone daily care range, delivering smooth frizz free hair. 
Innovation is at the heart of what we do. We will continue to focus our efforts on developing the very best products in our category of hair smoothing and manageability.